Reaching your audience

Social Media Campaigns

• Utilize the main social media channels (Facebook, Instagram, TikTok)

 

Email Marketing

• Early RSVP drives attendance with VIP perks • ‘Meet the Sponsor’ series builds brand exposure.

 

Influencer & Creator Partnerships

• 5–10 Toronto micro-influencers in lifestyle, foodie, family niches.

• Sponsored reels, TikToks, and on-site content.

 

Sponsor-Branded Activations

• Festival Passport contest for sponsor engagement.

• Branded photo ops. (floral arches, backdrops)

 

Paid Digital Advertising

• Meta Ads (Facebook/Instagram), Google Display.

 

On-Site Branding Opportunities

• High-visibility signage across the festival grounds.